Brand stories, ideas, design culture. A curious look at what shapes the world of branding, between strategies, trends and aesthetics.

Brand news
Le 28 April 2026
Adieu Freepik, bonjour Magnific

Brand news
Le 17 March 2026
The Art of Losing an "L" : Celio's masterclass

Miscellaneous
November 16, 2025
Decathlon aims for the stars

Miscellaneous
October 30, 2025
Ⓓ, the registered design symbol

Brand news
October 28, 2025
Amazon x Koto: A global redesign

Brand news
October 28, 2025
Jaguar makes a reset

Brand news
October 28, 2025
Figma refreshes its branding

Brand news
October 28, 2025
Cdiscount changes everything

Brand news
October 28, 2025
Candy makes its revolution.
